Role Purpose:
Translate Genuine School’s institutional presence strategy into high-impact in-person experiences and visible partnerships across Colombia. This contractor position is responsible for planning and executing events designed for new family acquisition and community retention, while activating approved partnerships to drive local brand recognition.
Responsibilities:
Event Execution & Logistics: Plan, produce, and manage end-to-end logistics for in-person acquisition and community-building events in São Paulo | Bogotá, managing budgets, vendor contracts, and timelines.
Partnership Activation: Execute approved institutional partnerships and local alliances, ensuring visible brand alignment, smooth coordination, and shared value.
On-Site Lead Generation & Content Capture: Coordinate lead capture mechanisms (forms, CRM integrations) during events and identify opportunities to collect local testimonials, referrals, and brand content.
Performance & Reporting: Track event metrics, vendor expenses, and lead outcomes to deliver clear post-event performance reports and actionable insights for future activations.